I recently listened in on a Webinar sponsored by A.M. Best where the question, “What the heck is social media and why should anyone in the insurance industry care?”, was  tackled head on by Charles Wasilewski of The van Aartrijk Group and Michael T. Wise of IdeaStar. Click here to access a transcript and video [...]

Communique from Eddie: Rick, I have had a wonderful time visiting with Lisa Parry Becker at the William B. Parry & Son agency in Langhorn, PA. As you know, this agency has been a real advocate for the Real Time Campaign. Lisa gave me a tour of the agency and I learned how Real Time [...]

A great deal of personal and informal business Web 2.0 usage is taking place today. More than likely, youand/or your agency staff are already watching video on You Tube, reading blogs, and joining social networking sites such as Facebook and LinkedIn. Unfortunately, many independent agency owners just haven’t been able to get their heads around [...]

When there is a discussion about Web 2.0 it typically centers on Blogs, Social Networks, Flickr, Wikis, Second Life, YouTube, Twitter and the like. To be sure there is an entire universe of very cool technology making up the Web 2.0 landscape. Yet, technology just for technology’s sake makes little sense and if Web 2.0 [...]