At a recent insurance industry event, I  was facilitating a panel and took the opportunity to ask the audience of insurance agents how many  of them still had Yellow Page Ads. Shockingly, about 25% of the audience still did. I then asked them how many used the Yellow Pages to search for a business – [...]

I just finished this book and as the title suggests it does indeed cover Facebook marketing – but it also covers so much more. In addition to Facebook marketing, it is really a very good primer on traditional and internet marketing. Reading this book confirmed my contention that those who are successful with internet marketing [...]